Management of SNC-Lavalin’s regional content for MEA & APAC on corporate social media channels (Twitter, LinkedIn, Instagram, Facebook, YouTube)
Manage the digital content calendar
Content creation, curation and copywriting for a variety of online media and formats
Develop SEO friendly content for corporate channels and support key spokepeople / influencers to leverage relevant business updates and initiatives on their channels
Support and guidance in relation to social media policies and training materials
Monthly detailed regional analytics report
Best practice advice and guidance to broader
communications / marketing community and recruitment team on social media best practice, content planning, etc.
Content management across multiple websites, including CMS and HTML editing
Online branding / marketing / proofreading support and advice, including providing guidance to others on messaging, visual brand, etc.
and application of the brand and tone of voice
Research and internal knowledge-sharing on digital news and trends
Digital estate management and support, beyond social, including : website(s) and multimedia library
Other support for ad hoc digital initiatives, as well as broader Regional and Group Communications activities and general campaigns, will be required.
Providing other communications support in Saudi Arabia, as needed, in coordination with regional communications team.
Essential skills / experience required
3-5 years of experience of managing / administering multiple social media accounts and SEO content writing
First class writing and proofing skills in English / speaking, reading and written communications in Arabic is a must. Saudi nationals are preferred for this role.
High levels of competency in all aspects of Microsoft Office
Strong interest in digital and social media
Experience with Adobe Photoshop, Illustrator and / or Creative Cloud
Experience with creating engaging visual content using online tools and free stock photography
Experience with live events coverage for social media and basic photography / videography skills
Desired skills / experience required
Knowledge and basic familiarity with editing HTML
Knowledge of SEO and its correlation with digital content
Knowledge of running paid social media campaigns
Experience with different CMS platforms
Google Analytics knowledge
Experience of working with remote / international teams and colleagues
Demonstrable ability and confidence to work autonomously
Experience in a corporate communications team